Success without compromise
Maximize your money through strategic investing and tailored guidance that forge a path to financial confidence
Optimize
Financial
Group
Reinventing financial services with established values and modern sensibility
We’re reshaping the future of wealth management by blending innovation with time-honoured principles. From empowering advisors with cutting-edge technology to delivering personalized service, we are grounded in established values – prudence, sensibility, and balance.
Our Story
2009
Optimize Financial Group is founded and opens its first office in the Distillery District of Toronto
2010
Optimize launches Canada's first robo advisor platform to democratize premium wealth management
2011
Optimize expands into the United States with its first office in Lower Manhattan, New York City
2014
Optimize's head office is moved to the 45th floor of the TD Canada Trust Tower in Toronto's Financial District
2016
Optimize creates and offers its advisor platform to select premium financial advisors and professionals
2018
Optimize's financial services are expanded to include tax and will preparation, insurance and debt solutions, estate and financial planning in addition to premium portfolio management
2020
As a fast follow to its 2019 Ontario-expansion, Optimize opens offices across Canada welcoming premium financial professionals across the nation
2022
Optimize's advisor platform enables Optimize to become one of Canada's fastest growing wealth management firms
2024
Optimize launches Optimize Wealth Partners, the wealth management arm regulated by the Canadian Investment Regulatory Organization (CIRO).
Discover why we're one of Canada's fastest growing wealth management firms
%
Annual Growth in Assets
%
Annual Growth in Employees
%
Annual Growth in Clients
Our Leadership
Team

Matthew J. McGrath, CFA
President & Chief Executive Officer

Irene M. Cameron, CPA, CGA
Chief Financial Officer
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Mike Killeen
General Counsel

Tom Durston, CIM
Chief Operating Officer

Chris Coholan, CIM
Chief Business Development Officer

Kevin Fobert, CIM
Head, Private Client Group